New local brewery Jubilee Craft Beer is rolling out its products to much of the Nashville market this month. The wrinkle in its business plan: Half of all profits will go the Oasis Center, which works with at-risk youth.

"Oasis does such amazing work, but not many people under the age of 55 have heard of them. What better way to start the conversation than over a beer?" Dunkerley noted, adding that information about Oasis will appear on the side of the 6 pack holders with a map to their office on the bottom.