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Riding high off the success of NASCAR’s Ally 400 in June, the Nashville Superspeedway announced a deal with ASM Global on Wednesday to partner with the event management company to use the track as an entertainment venue.

No details on length of the partnership were released, but it was announced the Superspeedway is planning to host live sports, concerts and other live music events, lifestyle festivals and drive-thru and walk-thru exhibits.

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