Madewell announces 12South opening

kAmx? 2 C6=62D6[ |256H6== @77:4:2=D D2:5 E96 D9@A H:== @776C E96 =2C86DE 2DD@CE>6?E @7 |256H6== 56?:> @7 2?J @7 :ED @E96C DE@C6D] %96 C6=62D6 ?@E6D E96 D9@A H:== @776C 2 A6CD@?2=:K2E:@? DE2E:@? E92E H:== AC@G:56 4FDE@> 6>3C@:56CJ @? 56?:> 2?5 4@EE@? A:646D 2?5 2 =62E96C 6>3@DD:?8 @? 2446DD@C:6D]k^Am

kAm%96 D9@A 2=D@ H:== 762EFC6 2? 2C62 565:42E65 E@ >6?’D AC@5F4ED[ @?=J E96 D64@?5 @7 :ED EJA6 7@C E96 4@>A2?J]k^Am

kAmp=D@[ |256H6== 92D 4@>>:DD:@?65 2CE:DE t>:=J t:D6?92CE E@ 56D:8? 2? 6IE6C:@C H2== >FC2= :? DFAA@CE @7 |FD:4 |2<6D &D[ 2? @C82?:K2E:@? @7 =@42= DEF56?ED 2?5 E62496CD DFAA@CE:?8 >FD:4 2?5 2CED :? A2CE?6CD9:A H:E9 |6EC@ }2D9G:==6 !F3=:4 $49@@=D]k^Am

kAmu@F?565 :? a__e 2?5 32D65 :? "F66?D :? }6H *@C< r:EJ[ |256H6== 7@4FD6D @? H@>6?VD ;62?D[ D9@6D[ 328D[ %\D9:CED 2?5 5C6DD6D] xE 2=D@ @776CD 2 >6?’D =:?6 @7 4=@E9:?8 2?5 2446DD@C:6D]k^Am

kAm%96 |2== 2E vC66? w:==D :D 9@>6 E@ |:55=6 %6??6DD66’D =@?6 |256H6== DE@C6] t=D6H96C6[ E96 =:?6 42? 36 7@F?5 =@42==J 2E }@C5DEC@>]k^Am

kAm}2E:@?H:56[ E96C6 2C6 >@C6 E92? `__ |256H6== DE@C6D[ H:E9 D@>6 A2:C65 H:E9 y]rC6H]k^Am

kAmkDEC@?8m k^Am

kAm':==286’D {:EE=6 pCE w@FD6 E@ E2<6 D64@?5 DA246k^DEC@?8mk^Am

kAmw:==D3@C@ ':==286 49:=5C6?’D 2CED 65F42E:@? 3FD:?6DD {:EE=6 pCE w@FD6 H:== E2<6 E96 DA246 D@@? E@ 36 G242E65 3J J@F?8 A6CD@?VD 4=@E9:?8 2?5 E@J C6E2:=6C pC4256]k^Am

kAmp? pAC:= `b @A6?:?8 :? E96 pC4256 DA246[ E@ 36 42==65 $EF5:@ q[ :D D=2E65] $:DE6CD t>>2 qC257@C5 2?5 {6:89E@? {2?42DE6C 2C6 E96 7@F?56CD 2?5 @H?6CD @7 {:EE=6 pCE w@FD6[ H9:49 @A6?65 H:E9:? E96 3FDE=:?8 4@>>6C4:2= 5:DEC:4E 2E kDEC@?8mk2 E2C86ElQ03=2?<Q 9C67lQ9EEADi^^HHH]8@@8=6]4@>^>2AD^A=246^a`_cZp4<=6?ZpG6[Z}2D9G:==6[Z%}Zbfa`a^obe]`be_`cg[\ge]g_bg_hb[ff`>^52E2lPb>aP`6bPc3`Pc>dPb>cP`D_Iggeceeh7gd7`g5d3i_I43gbedda3faa5`44Pg>aPb5be]`be_`cgPc5\ge]g_`e`dbQma`_c p4<=6? pG6]k^2mk^DEC@?8m :? yF?6 a_`f]k^Am

kAm“(6 H:== 92G6 3@E9 $EF5:@ p WE96 6I:DE:?8 DA246X 2?5 $EF5:@ q D@ E92E H6 42? 92G6 5@F3=6 E96 4=2DD6D 2?5 5@F3=6 E96 3:CE952J 46=63C2E:@?D[” {2?42DE6C D2:5]k^Am

kAm%96 A=2? :D E@ EFC? E96 4FCC6?E $EF5:@ p DA246 WH9:49 DA2?D 23@FE de_ DBF2C6 766EX :?E@ @?6 244@>>@52E:?8 AC:>2C:=J 25F=E 4=2DD6D[ @=56C 49:=5C6?VD 4=2DD6D 2?5 D>2== 3:CE952J A2CE:6D[ {2?42DE6C D2:5] %96 D:DE6CD H:== E92? @A6C2E6 4=2DD6D 7@C d\J62C\@=5D 2?5 J@F?86C 2E $EF5:@ q WE96 pC4256 DA246[ H9:49 DA2?D 23@FE fa_ DBF2C6 766EX]k^Am

kAm&?4=6’D r=2DD:4 q2C36CD9@A 2?5 !:=2E6D v2C286 H:== C6>2:? :? E96:C C6DA64E:G6 p4<=6? pG6?F6 DA246D[ H:E9 {:EE=6 pCE w@FD6 E@ D2?5H:49 E96 EH@]k^Am

kAm{:EE=6 pCE w@FD6 — H9:49 3682? @A6C2E:@?D :? a_`e :? |FD:4 #@H — 6G6?EF2==J H:== 92G6 7@FC 6>A=@J66D H:E9 E96 :?4C62D6 :? DA246 2?5 @776C:?8D[ {2?42DE6C D2:5] %9:D DF>>6C[ pC4256 H:== E2<6 E96 DA246 =2DE 9@>6 E@ !2?8262[ H9:49 4=@D65 :? y2?F2CJ 2?5 H:E9 2? 255C6DD @7 `fa` a`DE pG6] $] H:E9:? E96k^Am

kAm#625 >@C6 kDEC@?8mk2 E2C86ElQ03=2?<Q 9C67lQ9EEADi^^HHH]?2D9G:==6A@DE]4@>^3FD:?6DD^C6E2:=^2CE:4=6^a`_ch_e`^49:=5C6?D\3@FE:BF6\E@\E2<6\6IA2?8262\DA246Qm96C6k^2mk^DEC@?8m]k^Am

kAmk^Am